Technology & Web
11 Ways To Promote Your Website
March 26, 2007
Search engines continue to evolve but there are a few things you still can do to give them a clue about what's on your website. One is to include your keywords in header tags. Additionally, craft a one or two sentence description that explains the content of each page, including some keywords from the page. This should go between the tags. Finally, you should write short, descriptive titles for each page. Don't use the same one for each... read "11 Ways To Promote Your Website"...
The Power of Color
January 18, 2007
Colors have many meanings and associations. They can also create, or amplify, emotion. For example, which would you associate with bright yellow: happy or sad? Serious or playful? Good or bad? Chances are that you chose happy, playful, and good. Why? Because color speaks, whether we realize it consciously or not... read "The Power of Color"...
Title Tags - How to Make Them More Effective
January 10, 2007
Pay attention to the title tags of your web pages. They are more important than most web authors realize. Once you understand why the title is so important, you can easily write more effective title tags... read "Title Tags - How to Make Them More Effective"...
10 Shockingly Simple Web Copy Secrets Anyone Can Use Instantly
January 04, 2007
What are the web copy secrets you need to know to convert prospects to paying customers? Don't spend hours laboring over your copy. There are simple, instant tools you can use to develop great copy in minutes... read "10 Shockingly Simple Web Copy Secrets Anyone Can Use Instantly"...
Introduction To Copyrights, Patents, And Trademarks
January 02, 2007
In the USA, the Copyright Act of 1976 governs all copyrights. The Copyright Act does not protect any ideas, procedures, process, systems, and methods of operations, concepts, principle or discovery regardless of how it is expressed. It is the expression that is protected by the Copyright Act. You cannot copyright titles, names, slogans, and short phrases even if those have new ideas... read "Introduction To Copyrights, Patents, And Trademarks"...
Your Three Letter Autoresponder Follow-Up
October 23, 2005
People need to see your ad message several times before they buy. Those who buy on the first ad have already made up their mind after seeing someone else’s ad. Yours had the good fortune of reaching the customer at just the right time... read "Your Three Letter Autoresponder Follow-Up"...
Web Site Etiquette
August 09, 2005
Contrary to what some may believe, the Web is not an anything goes environment. Considerations and courtesies need to be implemented by all users so that everyone can look forward to a more enjoyable or productive experience... read "Web Site Etiquette"...
10 Innovative Ways To Use Your Autoresponder
July 22, 2005
1. Collect leads with your autoresponder. You will get an e-mail digest of everyone's e-mail addresses who requests information from your autoresponder... read "10 Innovative Ways To Use Your Autoresponder"...
The RSS Promise for Internet Users
July 21, 2005
These points are not simple enhancements, but important advancements that can fundamentally change how Internet content is consumed. Furthermore, these points themselves prove why marketers need to start implementing RSS now... read "The RSS Promise for Internet Users"...
Five Ways A Blog Helps You To Market Your Business
July 20, 2005
...companies small and large are using blogs to promote their businesses. This is because Google and the other search engines love blogs because of their constantly updated content... read "Five Ways A Blog Helps You To Market Your Business"...
The Full Circle of RSS Marketing Power
July 20, 2005
RSS is a many-in-one marketing & publishing tool, although unfortunately most marketers still fail to understand this powerful concept. While RSS does provide a number of benefits when used for each individual marketing function, best results are achieved when it is fully integrated in your Internet marketing strategy. In more simpler terms --- when you use it to power most of your marketing online... read "The Full Circle of RSS Marketing Power"...
Teach Yourself CSS The Easy Way
July 18, 2005
With the standardization of the much-anticipated Cascading Style Sheets (CSS) in the late-nineties, the Web design community has become familiar with a much more powerful and precise method of Web page layout... read "Teach Yourself CSS The Easy Way"...
Why You Should Use (Not Abuse) Forums to Increase Your Traffic
July 18, 2005
There are dozens of reasons why you should look up the forums that are related to your market and post to them often. Here are 3 to get you started... read "Why You Should Use (Not Abuse) Forums to Increase Your Traffic"...
Why You’re Not Blogging - And Why You Should Start Today
July 18, 2005
Reason # 1 that you aren't blogging - You don't realize how huge the benefits are, and how much they may outweigh any monetary or time costs involved... read "Why You’re Not Blogging - And Why You Should Start Today"...
Don't Get Caught Making These 5 Common Web site Mistakes
July 16, 2005
What you are about to hear could double, triple, or even quadruple your online sales if you avoid the following mistakes... read "Don't Get Caught Making These 5 Common Web site Mistakes"...
Making money with RSS Feeds
July 14, 2005
Using RSS is a win-win for both the publisher of the content, who gets their name out to potentially millions of sites and you, the Web site owner who is pulling the content onto your site... read "Making money with RSS Feeds"...
Top 3 Reasons Why RSS Is Better Than E-mail for delivering your E-zine
July 13, 2005
...e-mail will always have its purpose in life. But many people are realizing that RSS is an excellent alternative to e-mail for newsletters or other mass-distribution lists... read "Top 3 Reasons Why RSS Is Better Than E-mail for delivering your E-zine"...
RSS Tools
July 09, 2005
Using RSS tools, publishers and Web masters can increase productivity and efficiency. RSS monitoring can often automate many of the procedures that are time-consuming and monotonous, freeing up time... read "RSS Tools"...